# underway

> Talk for 3 minutes, get a week of content. Record whenever you like: Underway reads your day, asks you about it out loud, and turns your answers into a finished video or podcast episode, Shorts cut from it, and posts written for 4 networks. No editing.

Underway (underway.life) is for founders documenting a business while it is being built. Episodes are numbered, never counted in days, so a missed week never shows as a gap. Everything is private until the founder chooses to share it. Every public series has a page with every episode dated and transcribed, and a podcast feed at /series/{slug}/feed.xml.

The whole site in one file: https://underway.life/llms-full.txt

## Key pages

- [Home](https://underway.life/): what it is, how it works, pricing, questions answered. Markdown: https://underway.life/index.md
- [How to build in public](https://underway.life/build-in-public): the guide, with questions answered. Markdown: https://underway.life/build-in-public.md
- [Already running a business](https://underway.life/record): for a business that already exists: this chapter, documented. Markdown: https://underway.life/record.md
- [Building in stealth](https://underway.life/stealth): record in private from today, share the whole story on launch day. Markdown: https://underway.life/stealth.md

## Pages

- [The directory](https://underway.life/series): businesses being built in public right now, one page per series with every episode dated and transcribed, and one page per industry at /series/in/{industry}.
- [Integrations](https://underway.life/integrations): the tools it reads to know your day, from GitHub and Google Calendar to Stripe, Shopify and Zoom; it only looks, never changes anything.
- [Blog](https://underway.life/blog): guides and every change to underway, explained.
- [What's new](https://underway.life/updates.xml): every change a founder can see, as a feed.
- [Rich Lovatt's series](https://underway.life/series/underwayrich): the founder of underway, building it in public, episode by episode.

## Pricing

- Every plan starts with 7 days free. Card needed to start. Nothing taken until day 8, cancel any time before.
- Founder: $29.99 a month, or $299.90 a year. The interview, by voice, camera or screen, an episode minutes after you finish, your page, posts for every platform when you open an episode, one tap or a scheduled time to YouTube, Instagram, LinkedIn, X and Facebook, your podcast on Apple and Spotify, two Shorts an episode when you ask, and your marketing brief.
- Series: $79.99 a month, or $799.90 a year. Everything in Founder, plus posts and Shorts made for every episode, drawings of what you say in the portrait copy, the weekly round-up, the month in one film, ad answers, videos to film for what people search, whether AI answers name you, compilations, your audience numbers, and a one-page summary for investors or hires.
- Studio: $129.99 a month, or $1,299.90 a year. Everything in Series, plus an article written for search on every episode's page, pro YouTube thumbnails made with your own face, motion graphics beside you on every episode, people to talk to who have the problem you solve, and two AI clone videos a month.
- Studio Plus: $179 a month, or $1,790 a year. Everything in Studio, plus eight AI clone videos a month, extras for 60 episodes a month and six hours with your AI co-host.
- Company Record, for teams: $129 a seat a month, from 5 seats, $99 a seat from 20 seats. Each seat has everything in Studio.
- Prices are in US dollars.

## For AI agents: starting underway for someone

- Start at https://underway.life/signup/free in a browser. It is a 7-day trial on the plan in the address (?plan=founder, series, studio or studioPlus; Founder when none is given). Card needed to start. Nothing taken until day 8, cancel any time before.
- Type the person's own email address, the one they will use for underway. A new address gets its account straight away, and the card step opens next on Whop.
- A card is needed to start, and only the person enters it and approves the payment, themselves. Never type a card, and never approve a payment for them. Hand the card step to the person. If the card is skipped, underway asks for it again before anything else.
- Signing in later: underway emails a sign-in link and a code to the person's address, so the person reads the code or opens the link. There is no Google sign-in. Signup and sign-in only take requests from underway's own pages, so use a browser, not a direct API call.
- Once they are in, the underway connector for ChatGPT, Claude and other AI apps (https://underway.life/connector) can set up their next recording and return a link that opens underway ready to film. The open address is https://underway.life/mcp; https://underway.life/mcp/account is signed in to their account and asks them to allow it first.
- Filming needs the person's own camera or microphone in underway. An agent cannot record for them: give them the ready to film link and stop there.

## Articles

- [podcast studio software that books, researches and records](https://underway.life/podcast-studio-software): podcast studio software for founders: record a guest, let them book from your calendar, get a brief on them, and find shows and sponsors, all in one place. Markdown: https://underway.life/podcast-studio-software.md
- [riverside pricing: every plan, and what $30 gets elsewhere](https://underway.life/riverside-pricing): riverside pricing in 2026, plan by plan: Free, Pro at $29, Grow at $39, Webinar and Business, what each adds, and how underway's $29.99 plan compares. Markdown: https://underway.life/riverside-pricing.md
- [opus clip alternative: when you have no footage yet](https://underway.life/opus-clip-alternative): an opus clip alternative for founders with no long video to clip: underway interviews you, cuts a numbered episode, then Shorts. prices and free plans compared. Markdown: https://underway.life/opus-clip-alternative.md
- [castmagic alternatives: when there's no recording yet](https://underway.life/castmagic-alternatives): castmagic alternatives compared: Castmagic turns a recording you have into content. underway interviews you first, then makes the episode and the posts. Markdown: https://underway.life/castmagic-alternatives.md
- [descript vs riverside (and when you need neither)](https://underway.life/descript-vs-riverside): descript vs riverside, from both tools' own pages: pick Descript to edit, Riverside to record guests, and underway if you're one founder with nothing recorded. Markdown: https://underway.life/descript-vs-riverside.md
- [submagic alternative: when you haven't filmed anything yet](https://underway.life/submagic-alternative): the right submagic alternative depends on what you start with. Submagic, Vizard and Opus Clip edit a clip you have. underway interviews you to make one. Markdown: https://underway.life/submagic-alternative.md
- [loom alternatives: when the screen recording is for an audience](https://underway.life/loom-alternatives): loom alternatives compared, with prices checked today: Tella, Cap, Screen Studio and underway, and which to use when your screen recording is for the public. Markdown: https://underway.life/loom-alternatives.md
- [riverside alternatives: guests, solo, and the price](https://underway.life/riverside-alternatives): riverside alternatives compared on what they record and what they cost: Riverside Pro and Grow against underway, which interviews you and records your guests too. Markdown: https://underway.life/riverside-alternatives.md
- [founder led content: what it is and how to keep it going](https://underway.life/founder-led-content): founder led content is the company's story told by the founder, in their own words. what it is, why it works, and how to keep it going without a content job. Markdown: https://underway.life/founder-led-content.md
- [document don't create: how founders actually do it](https://underway.life/document-dont-create): document don't create means sharing the work as it happens instead of inventing content. here is why it suits founders, and how to make it a daily habit. Markdown: https://underway.life/document-dont-create.md
- [video diary app that asks you the questions](https://underway.life/video-diary-app): a video diary app that asks you questions out loud and cuts your answers into a numbered episode, private until you publish. on iPhone and the web. Markdown: https://underway.life/video-diary-app.md
- [video diary prompts that carry on from your last entry](https://underway.life/video-diary-prompts): video diary prompts that carry on from your last entry: underway writes your next questions from what you said last time, starting with episode 0. Markdown: https://underway.life/video-diary-prompts.md
- [talking head video editing ai that draws what you say](https://underway.life/talking-head-video-editing-ai): talking head video editing ai in underway: the numbers, ideas and tools you talk about land on screen beside you as you say them, with bold captions. Markdown: https://underway.life/talking-head-video-editing-ai.md
- [how to make split screen reels without editing them yourself](https://underway.life/how-to-make-split-screen-reels): how to make split screen reels without capcut: underway splits every short it cuts, a drawing of what you say on top, you talking along the bottom. Markdown: https://underway.life/how-to-make-split-screen-reels.md
- [best descript alternatives in 2026: the buyer's shortlist](https://underway.life/best-descript-alternatives): the best descript alternatives in 2026, ranked by how much editing you're left with: underway, Riverside, Opus Clip, Kapwing and DaVinci Resolve, with prices. Markdown: https://underway.life/best-descript-alternatives.md
- [ai that edits your videos for you: the 5 best in 2026](https://underway.life/ai-that-edits-your-videos-for-you): the best ai that edits your videos for you in 2026, ranked by what's left for you to do: underway, Gling, OpusClip, Descript and Captions, with prices. Markdown: https://underway.life/ai-that-edits-your-videos-for-you.md
- [ai agent diary: fifteen seconds of what it really did](https://underway.life/ai-agent-diary): an ai agent diary on video: underway films your agent in one natural fifteen-second shot, saying one true thing from its log and what it thinks of the work. Markdown: https://underway.life/ai-agent-diary.md
- [small business vlog ideas that come from your own orders](https://underway.life/small-business-vlog-ideas): small business vlog ideas from your own shop: underway reads shopify, gumroad, squarespace, patreon, printful and figma, then asks about what sold and changed. Markdown: https://underway.life/small-business-vlog-ideas.md
- [switch camera while recording iphone, in one take](https://underway.life/switch-camera-while-recording-iphone): switch camera while recording iphone: the camera app can't, but underway's flip turns the phone round as you talk to show where you are, then back. Markdown: https://underway.life/switch-camera-while-recording-iphone.md
- [a build in public app that's easy to read](https://underway.life/easy-to-read-build-in-public-app): a build in public app you can read at a glance: underway's screens are now white with one dark header, coloured marks by kind and a yellow main button. Markdown: https://underway.life/easy-to-read-build-in-public-app.md
- [post to tiktok from desktop, straight from your episode](https://underway.life/post-to-tiktok-from-desktop): post to tiktok from desktop: underway now posts a finished episode or clip to your tiktok profile in public, with one press, after tiktok's own questions. Markdown: https://underway.life/post-to-tiktok-from-desktop.md
- [a 30 day marketing plan template for founders, not new hires](https://underway.life/30-day-marketing-plan-template): a 30 day marketing plan template for a founder: who it's for, positioning, messaging and channels first, then four weeks of tasks. underway now writes yours. Markdown: https://underway.life/30-day-marketing-plan-template.md
- [founder intro video: the six questions to answer](https://underway.life/founder-intro-video): a founder intro video should answer six questions, not read your homepage. underway now reads your website and github first, then asks what they can't say. Markdown: https://underway.life/founder-intro-video.md
- [build in public ideas from your own week, not a list of 27](https://underway.life/build-in-public-ideas): build in public ideas that are yours: searches you could answer, what an ai says about your market, what you haven't said. underway's today now ranks them. Markdown: https://underway.life/build-in-public-ideas.md
- [podcast with ai host: the co-host talks back](https://underway.life/podcast-with-ai-host): a podcast with ai host that talks back: underway's podcast with ai co-host is a live conversation, camera on or off, and audio interview asks while you answer. Markdown: https://underway.life/podcast-with-ai-host.md
- [how to create a podcast with ai, in one press](https://underway.life/how-to-create-a-podcast-with-ai): how to create a podcast with ai that still sounds like you: an ai host asks the questions out loud, you answer, and the episode is cut and sent to your feed. Markdown: https://underway.life/how-to-create-a-podcast-with-ai.md
- [set up an episode one question at a time](https://underway.life/set-up-an-episode-one-question-at-a-time): how to set up a founder video episode in underway: pick what it is about first, then camera or voice, then the kind, each explained on its own card, then one summary. Markdown: https://underway.life/set-up-an-episode-one-question-at-a-time.md
- [ai agents: thirty seconds to camera, once a week](https://underway.life/ai-agents-talk-to-camera-once-a-week): an ai agent's episode is thirty seconds talking straight to camera, one story from its week, filmed once a week on a day you choose. Markdown: https://underway.life/ai-agents-talk-to-camera-once-a-week.md
- [how to find podcast guests with an audience](https://underway.life/how-to-find-podcast-guests): how to find podcast guests with an audience of their own: underway finds founders with a following and a recent story, and drafts the invite. Markdown: https://underway.life/how-to-find-podcast-guests.md
- [film what you noticed, as a moment or an episode](https://underway.life/film-what-you-noticed): film a moment or an episode from what underway noticed in your day: the moment screen shows what it is about, and film an episode opens setup ready to record. Markdown: https://underway.life/film-what-you-noticed.md
- [youtube thumbnail with face: three for every episode](https://underway.life/youtube-thumbnail-with-face): a youtube thumbnail with face, drawn for every episode: underway puts you in three scenes from what it is about, using portraits of you that you approved. Markdown: https://underway.life/youtube-thumbnail-with-face.md
- [founding membership: series for the founder price](https://underway.life/founding-membership): underway founding membership: everything in series for $29 a month instead of $79.99, for as long as your membership stays active. what you get, and what ends it. Markdown: https://underway.life/founding-membership.md
- [how to edit a video on your phone by typing](https://underway.life/how-to-edit-a-video-on-your-phone): how to edit a video on your phone without an editor: in underway, type what to change about an episode, or film one answer again and the cut is made again. Markdown: https://underway.life/how-to-edit-a-video-on-your-phone.md
- [how to write youtube title and description for search](https://underway.life/how-to-write-youtube-title-and-description): how to write youtube title and description for search: underway finds the words people type in youtube's suggestions and builds each search title from them. Markdown: https://underway.life/how-to-write-youtube-title-and-description.md
- [build in public marketing, kept beside the diary](https://underway.life/build-in-public-marketing): build in public marketing in one place: underway's promote gathers videos to film, ad answers, marketing assets and reach, walled off from the daily diary. Markdown: https://underway.life/build-in-public-marketing.md
- [episode zero is the foundation now, everywhere](https://underway.life/episode-zero-is-the-foundation): how underway uses your episode zero: topics from it as soon as you keep it, your first questions build on the goal and the hardest part, and your co-host always reads it. Markdown: https://underway.life/episode-zero-is-the-foundation.md
- [the logo opens home: what underway does, your series, and your data](https://underway.life/the-logo-opens-home): where your build in public recordings go: underway's logo opens home, with what the app does, your series, the tour, and how your episodes and data are handled. Markdown: https://underway.life/the-logo-opens-home.md
- [how to name a youtube series, then practise episode zero](https://underway.life/how-to-name-a-youtube-series): how to name a youtube series in underway: step 1 asks what it's called in a word or two, and episode zero now has a three minute practice before you start. Markdown: https://underway.life/how-to-name-a-youtube-series.md
- [your first five episodes keep the app simple](https://underway.life/your-first-five-episodes-keep-it-simple): a simple build in public app for your first week: underway shows the next episode, the cut and where it goes for your first five, then adds the rest one step at a time. Markdown: https://underway.life/your-first-five-episodes-keep-it-simple.md
- [podcast with ai free: 7 days, then $29.99 a month](https://underway.life/podcast-with-ai-free): podcast with ai free is a 7-day trial of founder at $29.99 a month. a card is required, and nothing is charged until day 8. Markdown: https://underway.life/podcast-with-ai-free.md
- [the vault opens on your episodes, and context on your day](https://underway.life/the-vault-opens-on-your-episodes): a founder video diary that opens on your episodes: the vault shows the videos first, and context shows where your day came from at a glance. Markdown: https://underway.life/the-vault-opens-on-your-episodes.md
- [build in public examples: look around a real account](https://underway.life/build-in-public-examples): What are some good build in public examples? Pieter Levels, Marc Lou and Base44 shared the work in public. Underway's own series is one you can watch. Markdown: https://underway.life/build-in-public-examples.md
- [how to practice talking on camera before episode zero](https://underway.life/how-to-practice-talking-on-camera): how to practice talking on camera before your first episode: underway gives you a private three minute practice on camera and one by voice, free. Markdown: https://underway.life/how-to-practice-talking-on-camera.md
- [how to record a podcast for free, questions kept in](https://underway.life/how-to-record-a-podcast-for-free): how to record a podcast for free: underway's interview answered by voice, asked out loud with the questions kept in, free for the first 7 days. Markdown: https://underway.life/how-to-record-a-podcast-for-free.md
- [how to make a good hook for youtube shorts, like an editor](https://underway.life/how-to-make-a-good-hook-for-youtube-shorts): how to make a good hook for youtube shorts: underway weighs several of your own lines as the opening, by how they were said, and checks the first seconds. Markdown: https://underway.life/how-to-make-a-good-hook-for-youtube-shorts.md
- [how to make a recap video from your own episodes](https://underway.life/how-to-make-a-recap-video): how to make a recap video from your episodes: underway's editor cuts the round-up, trailer and month film like an advert, on the beat, in your own words. Markdown: https://underway.life/how-to-make-a-recap-video.md
- [edit your page, on your page](https://underway.life/edit-your-page-in-place): how to edit your build in public page: signed in, change the banner, logo, name, line and about in place. round-ups, the trailer and agents have their own rows. Markdown: https://underway.life/edit-your-page-in-place.md
- [episode zero first, the rest of setup after](https://underway.life/episode-zero-first): how to start a build in public series in underway: a new account is one card, your first name and one line, and start episode zero; setup comes after. Markdown: https://underway.life/episode-zero-first.md
- [five free episodes, and your build in our ads](https://underway.life/five-free-episodes-and-your-build-in-our-ads): underway's free plan became five episodes, a working week, with no card (new accounts get a 7-day trial instead), and five public episodes can be featured in our ads. Markdown: https://underway.life/five-free-episodes-and-your-build-in-our-ads.md
- [google search console, in the interview](https://underway.life/google-search-console-in-the-interview): connect google search console to underway, read-only: clicks, impressions and the top search become a line the interview can ask about, and 28-day clicks are a milestone. Markdown: https://underway.life/google-search-console-in-the-interview.md
- [a weekly recap video of your episodes, as highlights](https://underway.life/weekly-recap-video): a weekly recap video made from your episodes: an editor keeps the best clean moments of the week, cuts them to 60 to 90 seconds and puts low music under it. Markdown: https://underway.life/weekly-recap-video.md
- [the episode screen on the phone, now the web's](https://underway.life/the-phone-episode-screen-matches-the-web): the phone's episode screen matches the web: render progress, the cover on first open, posts already written, and a public series lists new episodes on its own. Markdown: https://underway.life/the-phone-episode-screen-matches-the-web.md
- [how to make talking head videos more engaging, calmly](https://underway.life/how-to-make-talking-head-videos-more-engaging): how to make talking head videos more engaging without a jumpy zoom: underway's clips push in only on a new thought, with captions below your face. Markdown: https://underway.life/how-to-make-talking-head-videos-more-engaging.md
- [your meta ads, in the interview](https://underway.life/your-meta-ads-in-the-interview): connect facebook and instagram ads to underway: spend, reach, leads and cost per lead are a line the interview can ask about, and the first lead is a milestone. Markdown: https://underway.life/your-meta-ads-in-the-interview.md
- [how to start a video diary](https://underway.life/how-to-start-a-video-diary): how to start a video diary that lasts: pick a time you already have, answer one question out loud, keep it short and private, and let an interview ask for you. Markdown: https://underway.life/how-to-start-a-video-diary.md
- [how to edit caption on youtube short before it posts](https://underway.life/how-to-edit-caption-on-youtube-short): how to edit caption on youtube short before it posts: underway drafts each clip's words in your first person, with no links, and posts exactly what you leave. Markdown: https://underway.life/how-to-edit-caption-on-youtube-short.md
- [the episode page has four tabs](https://underway.life/the-episode-page-has-four-tabs): underway's episode page has four tabs: the cover opens share, how an episode opens lives on details, and one episode's own look is folded away. Markdown: https://underway.life/the-episode-page-has-four-tabs.md
- [day in the life of a startup founder, filmed without a crew](https://underway.life/day-in-the-life-of-a-startup-founder): a day in the life of a startup founder is small fights nobody films. how to turn yours into an episode: one thread, your own words, in order, no editing. Markdown: https://underway.life/day-in-the-life-of-a-startup-founder.md
- [how to record a remote video interview (not the call)](https://underway.life/how-to-record-a-remote-video-interview): how to record a remote video interview: each side records itself at full quality, the call is only for hearing each other, and you get consent first. Markdown: https://underway.life/how-to-record-a-remote-video-interview.md
- [building a startup while working full time, on camera](https://underway.life/building-a-startup-while-working-full-time): building a startup while working full time? keep the hours small, keep it quiet, and film it in private so the story is there the day you go public. Markdown: https://underway.life/building-a-startup-while-working-full-time.md
- [how to record a podcast on your phone, from anywhere](https://underway.life/how-to-record-a-podcast-on-your-phone): how to record a podcast on your phone: the mic, the room, the test clip, and the part most guides skip: who asks the questions when you are on your own. Markdown: https://underway.life/how-to-record-a-podcast-on-your-phone.md
- [how this screen works, inside the app](https://underway.life/how-this-screen-works): underway tutorial videos inside the app: how this screen works, on today, the vault, an episode and series settings, plays a short walkthrough of the real app. Markdown: https://underway.life/how-this-screen-works.md
- [a marketing asset library for your startup, in the vault](https://underway.life/marketing-asset-library): a marketing asset library for your startup: keep ads, films, demos and graphics in the vault, post them to five networks, and label anything made with ai. Markdown: https://underway.life/marketing-asset-library.md
- [how to make shorts from podcast and guest interviews](https://underway.life/how-to-make-shorts-from-podcast): how to make shorts from podcast episodes and guest interviews: underway cuts captioned clips, host above guest, each pointing back to the episode. Markdown: https://underway.life/how-to-make-shorts-from-podcast.md
- [the interviewer sounds the same live and in the episode](https://underway.life/the-interviewer-sounds-the-same-live-and-in-the-episode): the voice that asks your questions while you record is now exactly the voice in the finished podcast: same six interviewers, one voice each, live and in the render. Markdown: https://underway.life/the-interviewer-sounds-the-same-live-and-in-the-episode.md
- [an ai that can see your screen and talk to you, on camera](https://underway.life/ai-that-can-see-your-screen-and-talk-to-you): an ai that can see your screen and talk to you: share a window with underway's ai co-host on a video call, talk it through, and publish the episode. Markdown: https://underway.life/ai-that-can-see-your-screen-and-talk-to-you.md
- [journal app that asks you questions: an ai that interviews you](https://underway.life/journal-app-that-asks-you-questions): Is there a journal app that asks you questions? underway is an ai that interviews you out loud, about your work, and makes a video or podcast of it. Markdown: https://underway.life/journal-app-that-asks-you-questions.md
- [the renderer wakes when an episode is queued](https://underway.life/the-renderer-wakes-when-you-queue): the renderer switches off when nothing is queued and starts when an episode is. the page says waking the renderer for about half a minute. Markdown: https://underway.life/the-renderer-wakes-when-you-queue.md
- [how to create a video podcast with ai, without avatars](https://underway.life/how-to-create-a-video-podcast-with-ai): how to create a video podcast with ai when you want to be in it: a live ai co-host on camera, both voices in one take, cut into a numbered episode. Markdown: https://underway.life/how-to-create-a-video-podcast-with-ai.md
- [video journaling vs writing](https://underway.life/video-journaling-vs-writing): video journaling vs writing: writing asks you to draft first. an interview asks you to talk, and there is nothing to script. Markdown: https://underway.life/video-journaling-vs-writing.md
- [short episodes in your youtube videos tab](https://underway.life/short-episodes-in-the-youtube-videos-tab): keep a youtube series in order: underway sends short portrait episodes up in landscape, so they land in the videos tab, not shorts. switch to shorts any time. Markdown: https://underway.life/short-episodes-in-the-youtube-videos-tab.md
- [build in stealth on any plan: private until you go public](https://underway.life/build-in-stealth): build in stealth with underway: every series is private until you go public, on every plan, and a launch trailer comes with every paid plan. Markdown: https://underway.life/build-in-stealth.md
- [build in public burnout: why it happens, how to stop it](https://underway.life/build-in-public-burnout): build in public burnout comes from inventing content every day, not from sharing. cut the overhead, keep a streak you chose, and keep going without the grind. Markdown: https://underway.life/build-in-public-burnout.md
- [how to interview yourself for a podcast (and not ramble)](https://underway.life/how-to-interview-yourself-for-a-podcast): how to interview yourself for a podcast: write questions that name their subject, have a voice ask them aloud, and keep the questions in the episode. Markdown: https://underway.life/how-to-interview-yourself-for-a-podcast.md
- [founder video content without editing, honestly](https://underway.life/founder-video-without-editing): founder video content without editing: what software can honestly do for you (cuts, captions, clean audio, covers), what you still do, and which route fits. Markdown: https://underway.life/founder-video-without-editing.md
- [building in public on instagram: a reel a day, in order](https://underway.life/building-in-public-on-instagram): building in public on instagram works as a series of reels: one short portrait episode at a time, captions burned in, numbered, posted in the order it happened. Markdown: https://underway.life/building-in-public-on-instagram.md
- [how to build in public on youtube, episode by episode](https://underway.life/how-to-build-in-public-on-youtube): how to build in public on youtube: short episodes as shorts, a weekly recap, one playlist oldest first from episode 0, and titles that name the thing. Markdown: https://underway.life/how-to-build-in-public-on-youtube.md
- [questions to answer on camera about your business](https://underway.life/questions-to-answer-on-camera-about-your-business): questions to answer on camera about your business: 50 real prompts grouped by beat, an episode zero set and quiet-day questions, each one written to open cold. Markdown: https://underway.life/questions-to-answer-on-camera-about-your-business.md
- [don't know what to say on camera? be asked instead](https://underway.life/dont-know-what-to-say-on-camera): don't know what to say on camera? stop presenting to a blank lens. get asked one question at a time about today, answer like a person, stop at three minutes. Markdown: https://underway.life/dont-know-what-to-say-on-camera.md
- [build in public with no audience: why it still pays](https://underway.life/build-in-public-with-no-audience): how to build in public with no audience: posting into silence is the normal start. what you are making is an archive, and its value arrives later. Markdown: https://underway.life/build-in-public-with-no-audience.md
- [what to post when nothing happened today](https://underway.life/what-to-post-when-nothing-happened): what to post when nothing happened today: the decision you didn't make, what you're waiting on, one small thread. 24 prompts, and short formats. Markdown: https://underway.life/what-to-post-when-nothing-happened.md
- [build in public without twitter: where to post in 2026](https://underway.life/build-in-public-without-twitter): you can build in public without twitter: youtube, a podcast feed, linkedin, reddit, reels and tiktok, your own page and a newsletter, all from one recording. Markdown: https://underway.life/build-in-public-without-twitter.md
- [build in public as an introvert: be asked, don't present](https://underway.life/build-in-public-as-an-introvert): how to build in public as an introvert: answer questions instead of presenting, skip the intro to camera, start voice only, and let the edit be done for you. Markdown: https://underway.life/build-in-public-as-an-introvert.md
- [building in public for small business, not just saas](https://underway.life/building-in-public-for-small-business): building in public for small business: what a shop, agency or maker shares when nothing ships in code, what to keep private, and how to start. Markdown: https://underway.life/building-in-public-for-small-business.md
- [get back to posting after a break, without the apology](https://underway.life/get-back-to-posting-after-a-break): how to get back to posting after a break: skip the long apology, pick up the thread, give the gap one honest line, and make the first post small. Markdown: https://underway.life/get-back-to-posting-after-a-break.md
- [how often to post when building in public](https://underway.life/how-often-to-post-when-building-in-public): how often to post when building in public: a daily cue at a time you pick, a commitment you choose, a streak counted against it, a weekly recap. never a target. Markdown: https://underway.life/how-often-to-post-when-building-in-public.md
- [ai podcast co host that interviews you: what to check first](https://underway.life/ai-podcast-host-that-interviews-you): an AI podcast co host should listen and follow up, not read a list. what to check before choosing one that interviews you, and where underway fits. Markdown: https://underway.life/ai-podcast-host-that-interviews-you.md
- [coming out of stealth mode: a launch plan with a past](https://underway.life/coming-out-of-stealth-mode): coming out of stealth mode is easier with the origin story already filmed. a launch plan, what to put on linkedin in stealth, and a checklist for the day. Markdown: https://underway.life/coming-out-of-stealth-mode.md
- [founder diary guest host](https://underway.life/founder-diary-guest-host): founder diary guest host: someone always asks the questions. usually underway, or a co-founder in the room, or a guest joining by a link. Markdown: https://underway.life/founder-diary-guest-host.md
- [how to delete a reel on instagram, then post again](https://underway.life/a-dead-post-does-not-block-the-next): how to delete a reel on instagram can leave a dead link. open the episode and it is cleared, so post comes back without leaving underway. Markdown: https://underway.life/a-dead-post-does-not-block-the-next.md
- [video captions, in a look that is yours](https://underway.life/a-look-that-is-yours-every-episode): video captions on every episode: a gold label, a bold title card, and each word highlighted as you say it. Markdown: https://underway.life/a-look-that-is-yours-every-episode.md
- [choose where post everywhere goes](https://underway.life/choose-where-post-everywhere-goes): post to all social media at once, but only the ones you choose: underway's post everywhere button now skips any channel you untick on account, on the web and the phone. Markdown: https://underway.life/choose-where-post-everywhere-goes.md
- [a founder diary that only records when you press the button](https://underway.life/founder-diary-only-records-when-you-press): underway never records without you pressing the button. off, until you press. then your answers, then done. private until you post it. Markdown: https://underway.life/founder-diary-only-records-when-you-press.md
- [a reddit post with every episode](https://underway.life/build-in-public-on-reddit): build in public reddit post: every underway episode comes with a reddit post written from what you said, for r/buildinpublic, with no links and no pitch. Markdown: https://underway.life/build-in-public-on-reddit.md
- [a monthly recap video, on the first](https://underway.life/the-month-in-one-film): a monthly recap video: on the first of every month, one film under two minutes, one moment from each episode, in order, with music. Markdown: https://underway.life/the-month-in-one-film.md
- [work diary app: ask what you did, and when](https://underway.life/work-diary-app): a work diary app that fills itself in: underway logs what your tools saw with dates, answers when did we ship that, and turns the day into a short episode. Markdown: https://underway.life/work-diary-app.md
- [record screen and face at the same time, in an interview](https://underway.life/record-screen-and-face-at-the-same-time): record screen and face at the same time in underway: name what you are showing, share your screen, and talk it through with you in the corner of the frame. Markdown: https://underway.life/record-screen-and-face-at-the-same-time.md
- [how to make a youtube series out of building in public](https://underway.life/how-to-make-a-youtube-series): how to make a youtube series out of building in public: numbered episodes in order, seasons with goals in your own words, nothing renumbered or reordered. Markdown: https://underway.life/how-to-make-a-youtube-series.md
- [podcast without showing face: an interview by voice](https://underway.life/podcast-no-camera): make a podcast without showing face: underway asks you questions out loud, you answer by voice, and a numbered episode with the questions kept in is ready in minutes. Markdown: https://underway.life/podcast-no-camera.md
- [build in public without editing, in three steps](https://underway.life/three-steps-none-of-them-is-editing): build in public without editing: underway reads your day, asks you questions out loud, and has a captioned, numbered episode ready minutes after you stop. Markdown: https://underway.life/three-steps-none-of-them-is-editing.md
- [never add words you didn't say](https://underway.life/never-add-words-you-didnt-say): underway never adds words you didn't say, never reorders answers for a hook, never invents a clip or a picture. what each rule costs, and why it holds. Markdown: https://underway.life/never-add-words-you-didnt-say.md
- [should i post every day? record daily, post the good ones](https://underway.life/should-i-post-every-day): should i post every day? record every day, decide what goes out separately, and never let the posting decision stop the recording. here is why that works. Markdown: https://underway.life/should-i-post-every-day.md
- [build in public app: what it has to do that a social account can't](https://underway.life/build-in-public-app): the best build in public app for you: Alongly keeps a timeline, WIP a streak, BuildCast drafts posts from GitHub. underway asks you and cuts a numbered episode. Markdown: https://underway.life/build-in-public-app.md
- [build in public video, made daily without editing](https://underway.life/build-in-public-video): a build in public video every day without filming or editing it yourself: underway asks you questions out loud and cuts a numbered, captioned episode in minutes. Markdown: https://underway.life/build-in-public-video.md
- [build in public tools, honestly compared](https://underway.life/build-in-public-tools): the build in public tools people actually use, what each is for and who should pick it, and the gap none of them fill: a record that makes itself while you build. Markdown: https://underway.life/build-in-public-tools.md
- [video diary: how to keep one going while you build](https://underway.life/founder-video-diary): how to keep a video diary of your work past week two: what to say, how to skip the edit, and an app that asks the questions and cuts each entry for you. Markdown: https://underway.life/founder-video-diary.md
- [a startup journey, from episode zero](https://underway.life/how-to-document-your-startup-journey): a startup journey on camera: one entry a day, asked by an interview, cut for you, and your business journey on social media with words for each platform. Markdown: https://underway.life/how-to-document-your-startup-journey.md
- [a startup vlog nobody has to edit](https://underway.life/daily-startup-vlog): a startup vlog dies on setup and editing. a daily interview removes both: answer five questions to camera and the episode is cut in minutes. Markdown: https://underway.life/daily-startup-vlog.md
- [why you should document your life while it happens](https://underway.life/why-you-should-document-your-life): why you should document your life as it happens: the footage from today is the only footage of today. you cannot go back and film tuesday again. Markdown: https://underway.life/why-you-should-document-your-life.md
- [we ripped the editing out](https://underway.life/founder-diary-without-editing): underway had editing controls. we ripped them out. the episode is your answers, in the order you said them. Markdown: https://underway.life/founder-diary-without-editing.md
- [how to stay consistent with posting: count episodes](https://underway.life/how-to-stay-consistent-with-posting): how to stay consistent with posting: count episodes, not days, so a missed week leaves no hole and no lie, and keep the streak as a private number of your own. Markdown: https://underway.life/how-to-stay-consistent-with-posting.md
- [a stealth mode startup, private until launch](https://underway.life/stealth-launch-diary): a stealth mode startup can keep the diary private, market itself in stealth in its own words, and publish the whole archive in order on launch day. Markdown: https://underway.life/stealth-launch-diary.md
- [what do investors look for in founders? eighty episodes](https://underway.life/what-do-investors-look-for-in-founders): what do investors look for in founders? how you think under pressure. eighty episodes in order, nothing reordered, show it, private until you send them. Markdown: https://underway.life/what-do-investors-look-for-in-founders.md
- [founder is $29.99 a month](https://underway.life/founder-plan-29-a-month): founder on underway is $29.99 a month, or $299.90 a year, after a 7-day free trial. a card at signup, nothing charged until day 8. Markdown: https://underway.life/founder-plan-29-a-month.md